Patients choose a dentist the same way they choose a restaurant — they look at photos, read recent reviews, and pick whoever looks most trustworthy in the next 90 seconds.
Why completeness is everything
Google rewards complete profiles. A fully filled-out GBP ranks 2.7× higher in local searches than a bare-bones listing with just an address and phone number.
- Add every service you offer — Google surfaces profiles in service-specific searches
- Upload at least 10 real photos of your practice, team, and equipment
- Enable messaging so patients can text directly from the listing
The review flywheel
Practices that send a review request SMS within 2 hours of an appointment close 34% more reviews than those who ask at the end of the month. Timing is everything.
Quick win
Set up a simple post-appointment text: “Hi [Name], thanks for visiting! If you have a moment, a review really helps us — [link].” LocalBiz automates this sequence for you.